Sunday, March 12, 2023

Fashion and Music Merge with Producer and Entrepreneur Jerry Becerra


As many individuals in the fashion and media industry know, every year in early February in NYC, the international event of New York Fashion Week also known as NYFW happens. It is the place to be for the fashion enthusiast, style icons, upcoming designers, fashionistas, but also a great place for networking in entertainment, music, and media. 

During this time, there are multiple shows being held all over the city ranging from independent designers to well-known name brands preparing to display their latest collections. Not only are there fashion shows held by well-known traditional designers, but celebrities from popular television shows have also gotten into the game.

In fact, on Monday, February 13, 2023, the Lisa Nicole Collection held its Spring/Summer 2023 runway fashion show. Among the guests were notable celebrities, reality stars, fashion journalists, social media influencers as well as producers and executives from the music industry.

As the crowd assembled in their seats and patiently waited for the runway show to begin at the Manhattan Rolls Royce showroom, I decided to network a little, and I stumbled upon a very interesting gentleman.  We introduced ourselves and I soon discovered that I was speaking to a current powerhouse in the music industry.  It made sense that he was in attendance because fashion and music always intersection so perfectly with each fashion season. He introduced himself as Jerry Becerra and I soon discovered that Jerry Becerra is an “international producer”. and while he grew up listening to New York Hip Hop, he stressed that his goal is to discover and nurture new artists in the music industry.

This is important because as we know the music has change so much through the decades. Many major music labels have merged and are fewer while online streaming is what is happening now.  With his extensive knowledge, Jerry is focused and putting together his resources and stressed that he wants to make life easier for new artists.  This is definitely the sign of a true leader and great entrepreneur, one with true drive and a bit of an altruistic spirit when helping others succeed.

Music while exciting, is only one of Becerra’s passions. He is also a successful businessman and entrepreneur who runs two other successful companies.

In addition, he carries the title of Executive Producer on a yet to be titled song coming out next month with New York next biggest rapper “Nizzle Man” and Colombia’s next big artist “Salomé” from Medellín. Track is being engineered by Ray Ray Scavo, Grammy Winner for working with GhostFace Killa and Kendrick Lamar.

One thing for sure after chatting with him, Becerra is clear as to what the music future is for his business and for any artist he works with. He has accomplished so much in his life, and it truly appears, he is going to be a name that many know and love.

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Tuesday, April 03, 2018

The Amazing Bucket Launches Kickstarter Campaign at The 2018 New York Auto Show

One of the best and brightest recreational ideas is being presented in this new Kickstarter campaign.  It is for a product called The Amazing Bucket. But don’t let the name fool you…it’s a whole lot more than just the world’s greatest bucket. This item is made to be something that everybody can find a use for.  Whether you are washing your prized car, cleaning your house, storing your tools, or needing a place to keep your drinks for a picnic or at the beach.   

The Amazing Bucket truly is just one product with dozens of uses that makes your life so much easier. Here are just a few of the features:
  • Car wash bucket and grit guard 
  • House cleaning and general use bucket
  • Antimicrobial Cushioned Kneeling Pad
  • Tool / Hobby / Fishing / Storage Box
  • 2 Level Anti Slip Step Stool
  • Two Compartment / 20 qt. Beach Cooler
  • Ice & Beverage Party Bucket and Stainless Steel Bottle Opener
  • Water Proof Blue Tooth Speaker
Beginning March 30-April 8, 2018, at the Jacob Javits Center during the annual New York Auto Show, experience first-hand what the product does and get more information on the Kickstarter campaign being launched for this outstanding product.  Attendees can meet the team behind the products, ask questions, and take free photos in the company’s photo booth. Visitors can also sign up to find out more about the progress of the product as well as discover news on the dates launch parties for the release of the product. 

In the event, you are not in NYC and cannot attend the New York Auto Show and want to discover more about the Amazing Bucket, visit the BeAmazed.NYC website and or sign up here.  

Saturday, March 03, 2018


It’s been said that we can live our whole lives to a soundtrack.  Music makes us happy and sad and keeps us company whether we are driving or working or even working out.
Unfortunately, these days, people find themselves listening while engaged in a far less productive activity… staring at the social media feeds on their phones.

Shoudout hopes to change all of this with its unique new “Crowd” based platform.  Phonetically spelled, Shoudout has developed an app for users to record six-second sound bites, called shoudouts, which can then be “dropped’ into streams of music where listeners can hear them between songs.  Using either Shake Radio, a Pandora-ish service built right into the Shoudout! App, or Shoudify, a service which allows Spotify listeners to hear their playlists along with shoudouts, listeners simply choose the “crowd” they want to hear from and then go about their productive lives and let the social media come to them from within the music.

Shoudout’s own in-app service, SHAKE RADIO, is a smart tuner that learns your music preferences to enhance your music experience so if you don’t like a song, just shake your phone and shake radio will find you another station. Every few shakes, you will hear shoudouts from people in your crowd. Did you like what they said? Again, just shake the phone to send them a “thumbup,” which is Shoudout lingo for “like.” Everything is shake activated, so this makes SHAKE RADIO the perfect app for driving. Shake your radio, so your focus can remain on the road where it belongs!

For those of you that can’t live without your Spotify playlists, Shoudout has developed a free sister app, Shoudify, which asks you to enter your Spotify credentials (premium or free!) and then lets you enjoy your playlists, the Spotify curated lists and even search up other user playlists. Every few songs, you will hear a shoudout from someone in your chosen “crowd.”

What is “crowd”, you ask?  A “crowd” is Shoudout’s answer to the Facebook Group.  Using the Shoudout app, users can form crowds and then invite their friends or people with similar interests to join. A ‘Crowd’ can be can be XL Rated which is unfiltered for members 18 years or older or non-XL which blocks out the $@#%. Also, your ‘Crowd’ can be Public or Private and be assured that what happens in your Private Crowd stays in your ‘Crowd’.
Now comes the fun part. Have you ever heard the statement? “I LOVE listening to commercials!” This has probably been said by NO ONE … EVER! Shoudout’s music services allow the user to hear their music, their friends and NO ads. Now that’s something to shoudout about!

If you want to learn more about Shoudout!, Check out the website,  and stay up to date with news and events via their social media handle, @shoudoutapp on FacebookInstagramTwitter, and YouTube.
Pretty soon you will be saying “…but first, let me drop a shoudout!”

Monday, March 25, 2013

Things Do Get Better

As I have talked to many people over the past 4 years after being laid off from a great career for the first time, I still encounter a lot of pain.  When I talk to individuals, I hear fear, anger, frustration and uncertainty.  Truly I do understand having these feelings and emotions but I can also take the time to tell people that it actually does no good.   In fact, feeling this way can even make things worse.  For me, personally I knew deep down that something had to change.  I need to think a different way, but how would I start.  So, I thought about it and decided that maybe I should go back to church, start reading some positive books, watch the OWN Network's Super Soul Sunday, etc. and I did.

I took my time an found the church that worked for me. and in my downtime, I read positive books, watched positive programs on various channels and each day I began to feel better.  The thing that is funny is that my situation did not change right away, but I started to feel better about life.  I was starting to go to more networking events, invitations on LinkedIn, meeting nice people and I had a better outlook on life.  Now, I will be honest, there were days when I wondered if things would change, but I decided that my attitude did not have anything to do with how things were so I made a choice to be happy and thankful no matter.

Then one day it happened.  Little by little things began to change for the better.  I started getting more interviews and meetings.  It took a little time to get back into the game, but situations continued to change.  As I write, this blog there are even more things happening and I am very excited and know there are more good things to come.  If I had to give advice to anyone, it would be this: Things do get better, and it really can begin to happen when we do something as simple as change our attitude.  It really is up to each individual and hey, what could it hurt?  Be honest with yourself.  Has being negative or pessimistic really been to your benefit.  

Just a thought.  Always, wishing you the best.

Tuesday, December 04, 2012

It's been a while

Life gets so busy at time that I don't have time to blog.  I have had this account for years and it has been about 6 months since my last post.  I am definitely not complaining about being busy.  It means things are good and that I have some awesome things going on, but I never want to get too busy for the things that re important in life.  I always want to have time for my family, friends and some me time just to relax and mediate.  That is the way, I can keep focus and stay upbeat and positive.

2012 has been a good year despite the ups and downs so I am very thankful.  No matter what happens in my life, I know that I can remain happy by the way I respond.  Well, this is going to be short post, but it definitely will not be along for the next one.  Until then.

Sunday, April 29, 2012

AAWIC NY Presents an Evening with Casting Director, Winsome Sinclair

Wednesday, September 28, 2011

The City of New York Honors Legendary Singer Dionne Warwick